By: Monica Peña (@MUNDUmedia)
With 97% of consumers searching for local businesses online, creating a Google Plus page connects businesses or brands with customers on Search, Maps, and Google Plus. Other reasons to create a Google Plus page are:
Google Plus personal profiles are for people only. Anyone who creates a personal profile for a business, brand, fictional character, or anything that is not a real person will have their profile removed.
Build your brand’s credibility. Your customers can show their appreciation with ratings and reviews, use the +1 button to endorse your content, and re-share your posts across the web.
Interact with fans directly or within any of the Google + communities. Once someone has become a follower of your page, your page is able to interact with the Google Plus user’s public profile including commenting on their wall posts, photos, or videos. Join communities and add content on your brand’s expertise to build awareness.
Set up multiple administrators. Set up multiple people to manage your page if needing additional help building your brand.
Better search results. Directly connect your web site to your Google Plus page so when someone searches for your brand they will not only see your web site, but also your latest Google Plus activity.
Google City Experts
Users with 50 or more high quality reviews with three to four sentences and add 5 more reviews per month qualify as Google City Expert for cities with the program. Members of the top reviewer program receive exclusive perks like access to exclusive events, free custom swag, and special online recognition.
