Summer Social Series

wordpress (1)
Our next workshop is on July 17, 2019 at 9:30 AM to 11:30 AM.

You’ve had this beautiful, functional WordPress web site created for your services/products. Now you want to make changes, but not have to always contact your web site designer to make these adjustments. This is a hands-on interactive workshop to have users feel more comfortable with the back end of their WordPress site. Register HERE. 

Linkedin

Our next workshop is on July 31, 2019 at 9:30 AM to 11:30 AM.

LinkedIn is today’s most popular business social network that connects professionals from all over the world. “Getting You LinkedIn for Successful Results!” is a hands on, interactive workshop in which participants will successfully complete their profiles to allow them to confidently maneuver through various features of the platform while increasing visibility and acquiring a clear brand strategy for moving forward. Register HERE. 

Content2

Our next workshop is on August 14, 2019 at 9:30 AM to 11:30 AM.

Creating the right content is important in building your brand, growing your customer base, and staying connected to your ideal client. In this session,  we will discuss keywords, useful uses of information, strategic ways to get your correct message across to the audience you want to attract. Register HERE. 

MeetupOur next workshop is on August 28, 2019 at 9:30 AM to 11:30 AM.

Meetup is an online social networking portal that facilitates offline group meetings in various localities around the world. Meetup allows members to find and join groups and organizers the ability to grow their presence through common interests.  We will discuss ways to use commonalities to meet personal and professional goals through memberships and as a thought leader in an organizer role. Register HERE. 

Communicate to your members for a successful Meetup group

You have created your Meetup group. Now what? How do you keep the excitement going? Or you have had your Meetup group for a while, and it has lost momentum.  How do you turn this around?

Get excitement going before the event.

  • Leading up to the event, add updates with detailed comments on the event’s page. Ask questions to create engagement with members. Make sure to respond to questions.

Send personal messages.

  • Reach out to new members and let them know what to expect at your event.
  • Tell first-timers you look forward to meeting them and will introduce to them the others.

Create reminder messages.

  • Put systems in place for continued communication with the group.  Figure how frequent these will go out.  For my group, I have let them know that I will only send out an email once a month. This way they know how often expect the email and the expect another reminder.

Work the crowd.

  • People will not remember what you said, but how they felt. Be sure everyone feels welcomed and make introductions to newcomers, especially if you notice they look uncomfortable.
  • Ask for help from members or friends for tasks that will not allow you to be a good host.

Celebrate each event.

  • No matter the number of the turn out be happy with everyone that shows up.  The right people will be present.
  • Share photos afterward of the event.  Select images of happy members and highlights.  Let attendees know where the photos will be posted.

 

Have the right members find your Meetup group

Meetup has tens of millions of users and processes more than 500 new groups everyday.  If your a Meetup Organizer, how do you get the correct people to find your group. Knowing how the Meetup platform’s processes and algorithms work can be useful.

If you are starting a new group,  Meetup will publicize new groups to encourage membership to people that may find the group relevant accordingly to information like location, topics, title, and description.

Location- Meetup uses zip code, city, state, and country for groups and members to make a good match. Algorithms look at other groups in the same zip code as you, their members, and where they come from.

Topics- Choosing topics is the best way for members to show interest in future groups. Algorithms match members and groups that have selected the same topic. Organizers are allowed to pick 15 topics to define a group. Meetup will also expand the list of topics to best find members interested in the group. The emails sent to potential members will then reach out to members interested in the topic and tell potential members about the new community!

Demographic- Meetup considers member-entered information like age and gender when promoting groups with a designated demographic. Not everyone that subscribes to Meetup specifies their age or gender, so Meetup may use clues like other groups they are part of, and the age/gender focus they have.

Activity- Member activities like RSVPs, other groups joined, and sent messages are how Meetup determines who is likely to consider joining a new group. New group announcements are likely to go to active, engaged members.

Becoming a Successful Meetup Organizer

Before starting a new endeavor, the WHY needs to be clear. Why start a Meetup group?  The WHY needs to be clear as it is no easy chore to be an organizer.  I have heard several reasons: business owners trying to find their niche audience, creating a unique support group, or promoting a certain agenda. I personally started my group, North Austin Influencers, in 2013 when I wanted to become more familiar with my own area of town. Through my group, I wanted to share the stories of the amazing people I would meet while networking that were making an impact in my local area using their talents and following their passions. My WHY has been so strong that it has helped me continue the group through heavy work loads and trying personal times.  The WHY has helped me build a tribe of like minded individuals that I am happy to see each month.

There are several ways to start a group, but by using the Meetup platform it is made easy to receive RSVP and create events. Meetup has its existing following, shows up high on a Google search, and attracts new comers to the area that are looking to meet local people.

Let me share what I feel were some of the secrets of my groups success.

  • Take time to create a strategy.  Come up with a strong name for the group that describes why attendees will meet.
  • At first there may not be many that attend. Be happy with the people that take the time to show up, create a wonderful experience, and treat them well. Your enthusiasm will grow your group! Remember success is not always calculated by the highest number. The right people will be in the room at the right time.
  • I have elected to charge for my events. This has allowed me to have a budget to increase the brand of the group, pay for Meet up dues, pay someone to help with virtual work, and create value for my efforts.
  • Stay consistent on day/time/week of meeting and communication sent to members. Members want to know what to expect and have the feeling of familiarity.
  • Share information about your group on your social media sites.  Start accumulating an email list of attendees and create an email marketing campaign separate from the Meetup platform.
  • It is not enough to have an online presence.  Members of Meetup want to feel welcomed in their groups. Be a good host that listens, answers questions, and introduces new members to others.

Wish you all the success in your efforts!

Meetup Groups

 

North Austin Influencers™ celebrates one year as a joint mixer to support the future leaders in the Austin community

Business professionals gathered for an evening of networking and philanthropy to celebrate North Austin Influencers (NAI) one year anniversary while raising money for future leaders in the community. 

North Austin Influencers consists of members who exchange ideas, learn through educational workshops, and use their expertise in the different fields to enhance leadership skills. This group is for individuals to continue learning in their profession or passions through connection building, self-improvement, using strategies for success, and experience sharing. Monthly professional development programs from expert speakers have ranged in topics such as successful negotiating, profitability through diversity, handling mistakes effectively and improving leadership skills.

 The group celebrated many successful achievements in their first year including: a membership of over 400 professionals; media recognition by two local publications, TODO Austin and The Austin Business Journal; and an active network on social media from NAI Google Plus Community to LinkedIn NAI Group. Speakers have ranged from  founder of Social Good Summit Austin; Ruben Cantu on Work From Home Day (WFH) to take more than 10,000 cars off the street on that day; director of the Round Rock Public Library, Michelle Cervantes on Round Rock/Williamson County outreach; licensed clinical social worker and director of volunteers Sonia Kotecha on CASA of Travis County; and founder and publisher of Ujima Magazine, Damita Miller-Shanklin sharing the importance of Black History Month, which helped raise awareness on many initiatives.

Proceeds of more than $1300 from the event were raised to benefit scholarship programs at the Hispanic Scholarship Consortium and The National Black MBA Association Austin Chapter.

By eliminating traditional barriers to higher education and professional success, The Hispanic Scholarship Consortium cultivates leaders ready to meet our community’s most critical needs. What began as a small collaborative group committed to scholarship is now a synergistic organization focused on the academic, leadership, professional and philanthropic development of Central Texas youth with scholarship as a point of entry and source of ongoing support.

The National Black MBA Association Austin Chapter provides access to qualified, diverse individuals; continuous professional development; and educational, career, networking and entrepreneurial opportunities, resulting in economic development for Central Texas members, partners and the community.

Lots of gratitude goes to generous donors who supplied a wide variety of items for the silent auction. Donor companies and individuals were:

A and G Fashions, Inc. , ATX JetskisAndrews Skin and Laser ClinicAustin Classical GuitarAustin Custom Winery,  Austin Steam Train, Be Inspired to Create, BlackfinnCapitol City Comedy ClubCasa ChapalaChay Sayaroummane   , Décor & DesignDragon Spirits MarketingEscobar Construction, LLC*E* by EVELYN Designs , Excelerated Living,  Evis De La Rosa,  Feliz Garcia handmade jewelryJimenez PhotographyJuany Cleaning Service,  Liliana Beverido,  Lillie Eggleston, Mary Kay Beauty Consultant, Longhorn Steakhouse Cedar ParkLowesMini MoonsMouton’s Bistro,  MUNDU Media, LLCMystery Machine PartyNet Visual ToursOMG! Cheese CakeParadise Cosmetic Med Spa , Play StormingPocketshopPower of WomenProntowash- AustinRootwork , Rose Chase Smith, Mary Kay Beauty Consultant,Round Rock ExpressStarbucks,  Sunny Tan Airbrish Tans, Teatro VivoTexas Pro DJThe Energy FactorTina B. Kubicek & Associates, LLC , Veronica TrevisanWaterloo LandscapeWCAACCZed’s, and Zoe Comings  . 

one year anniversary

Five Ways to Avoid E-mail Clutter

By: Monica Peña   (@MUNDUmedia)

Keeping e-mails straight can at times be really challenging.  5 easy steps to reducing e-mail clutter are:

  1. Unsubscribe to newsletters that are not being read.
  2. Advise others from your e-mail groups to not reply to all when not necessary.
  3. Reduce the amount of e-mails sent.  If communication on a certain topic is going back and forth too many times, call the person for quicker results.
  4. Set up folders or labels to keep information organized.
  5. Adjust account settings on your online social platforms.

Email

 

Quick Easy Steps to Adjust E-mail Settings on the Most Popular Platforms:

Facebook:

Click  at the top right of your homepage and select Settings.  In the left menu, click Notifications. Go to Email and click Edit. Choose if you want to receive all notifications or only notifications about your account, security and privacy.

Linkedin:

You can change your email notifications on the Privacy & Settings page.  Move your cursor over your photo in the top right of your homepage and select Privacy & Settings. You may be prompted to sign in to your account to get to your settings. Click the Communications side tab next to the envelope icon near the left side of the page. Click the Set the frequency of emails link to select the emails you’d like to receive and how often you’d like them delivered.

Linkedin Groups:

Move your cursor over Interests at the top of your homepage and select Groups.  Click the group’s name.  Click the Information and settings icon near the top right.  Click Your settings.  Check or uncheck the box next to “Send me an email for each new discussion”.  To turn group digest emails on or off, check or uncheck the box next to “Send me a digest of all activity in this group”. You can also change the frequency of digest emails in the gray box.

Google Plus:

To turn email notifications on or off open Google+. Place your cursor in the top left corner for the Google+ main menu. Click  Settings.  Scroll down to the Receive notifications heading.  Click each heading to open each section. Un-check the boxes next to actions for which you do not wish to receive email notifications

Twitter:

Log in to Twitter.  Click on the gear icon and select Settings from drop down menu.  Click on Email notifications from the settings sidebar.  Check or un-check the notification boxes to reflect your email preferences.  Click Save changes. Your preferences are now saved!

Meetup:

Go to Account at the very top of the page. Select e-mail and notifications. Click on the group e-mails that need to be adjusted. Read the options. You can choose how often you receive reminders for your Meetups through the Email and Notification settings for each of your Meetup Group profiles.  You can choose to receive receive reminders As they are sentAt most once per day or not at all by choosing the Don’t send me reminders option.  At most once per day:  If you are in a Meetup Group with more than one Meetup scheduled for the same calendar day, you’ll received a rolled-up email reminder with all of that day’s scheduled Meetups.

North Austin Influencers’ Meetup

By: Monica Peña   (@MUNDUmedia)

Meetup is an online site that facilitates offline group meetings in various localities around the world. The web site allows members to find and join groups unified by common interest, such as books, gender, health, pets, careers or hobbies. Users enter their ZIP code or their city and the topic they want to meet about, and the website helps navigate them to the correct group to join.

I recently decided to create, a Meetup group, North Austin Influencers so that members can exchange ideas, learn through educational workshops, and use their expertise in different fields to enhance leadership skills while discovering my area of town. This group is for individuals to continue learning in their profession or passions through connection building, self-improvement, using strategies for success, and experience sharing.

This group will offer individuals an opportunity to enhance their leadership skills by building relationships with like-minded individuals through:

• once a month mixers in North Austin (including Pflugerville & Round Rock)

• development workshops and/or series

• information on other leadership opportunities in the area

MISSION

Our mission is to bring people together to exchange ideas, learn through educational workshops and mixers using the expertise of top industry professionals while providing marketing opportunities to businesses who host Meet-ups.

The first monthly Networking Mixer is on July 18th at Casa Chapala on Anderson Ln.  COST: $10 prepaid or $15 at the door which includes Nacho bar and Tequila Trivia.  Meet business professionals and executives, business owners and entrepreneurs from a diverse group of industries.  The event hashtag is #Influencers

We look forward to seeing you at Casa Chapala, Home to Austin Tequila Society, a community of tequila aficionados and lovers-of-agave who gather to enjoy tequila in its many forms. The Society’s mission is to promote the enjoyment of tequila as a sophisticated sipping spirit, as well as a delicious base to traditional cocktails (Margarita, Mexican Martini, etc.).

Locally produced Spicy Mama Salsa, the salsa that “gives back”, made with fresh fire roasted chilies, all natural ingredients, gluten free, and fat free will be available for tasting and purchase. 30% percent of profit goes right back into the Austin Community to help EDUCATE, EMPOWER & SERVE the inner city community work through LaunchPad’s youth programs.

Join North Austin Influencers Meetup today!

Join North Austin Influencers Meetup today!