Creative ways to spread the word about your business

Spread word

There are several ways you can start spreading the word about your business. Reach out to professional partners and ask if you can write guest posts for their blogs. Think about organizations that your ideal client may be a part of. Then contact organizers if you can do a free workshop. Publish content on social […]

Meet your goals by using Trello

Tasks

Trello is a visual project management tool that empowers your team and you to manage any type of project, workflow, or task tracking.  This makes it a great tool to use for your goals. Add goals on the app and lay out a plan on how to accomplish your goals. Start up a board in […]

Improve Customer Experience with Point of Sale Technology

Point of Sale

A point of sale (POS) system allows your business to accept payments from customers and keep track of sales. It sounds simple enough, but the setup can work in different ways, depending on whether you sell online, have a physical storefront, or more. Mobile devices such as Smartphone and tablet POS services can process payments […]

Customer journey maps

Brand at all the customer touch points

A customer journey map is a very simple diagram that illustrates the steps your customer(s) go through in engaging with your company, whether it be a product, an online experience, retail experience, or a service, or any combination.  Use your customer journey maps to understand which touch points customers experience as they interact with your brand. […]

Brand at all the customer touch points

company brand

Brand touchpoint is an individual contact point between the customer and a company’s brand. Most companies have upwards of 100 different brand touchpoints. These are  interactions with the brand, ranging from in-person selling to email marketing messages. It is important to review customer touch points to make sure the brand is consistent throughout different experiences. […]

Consistency Throughout Your Personal Brand

Personal branding

Looking for the secret to grow your influence and have more people thinking of you as a the solution to their problems?  The key to achieving this is brand consistency from your in person presence to all online platforms that should mirror you offline. When creating content to market yourself,  stay cohesive, clear, consistent and […]

Improving your customer’s experience

Customer touch points

Your company’s reputation has to do with your customer’s experience with you, your company, and then your product/service (in that order).  When taking into consideration the customer experience with your company, think of your customer touch points.  These are your brand’s points of customer contact, from start to finish. The beginning of your company’s journey […]

Civic Engagement Panel for Hispanic Austin Leadership

I was recently asked to be a moderator for Hispanic Austin Leadership‘s Civic Engagement session with Felipe Romero and Ricardo Zavala as panelist.  The panel was covering Community Engagement as a Catalyst for Change. Here’s a little background on the gentlemen that shared their insight on the panel: Felipe “Flip” Romero Executive Director, City of […]

Latinas in Business Roundtable

I was honored to be the first speaker for the relaunch of the Greater Austin Hispanic Chamber of Commerce (GAHCC) ‘s Latinas In Business Roundtable series.  The series was resurrected for women in business to help and support one another.   I was happy to present and facilitate the lively discussion from the amazing group of […]

Winter Social Series

Get ready for a successful 2020! Increase your online presence through effectively improving your LinkedIn presence and content with the last two workshops being offered by MUNDU Media of the year.  Join in with the 2 hours of the WANT program to make sure all that you learn is implemented. Our next workshop is on […]