How to Improve Your LinkedIn Profile and Presence

With more than 400 million users on its career-focused platform, LinkedIn is a prime place to connect with potential employers and employees. But you only have one shot at a first impression. Nearly nine out of ten recruiters say they’ve hired someone through LinkedIn. Something as simple as having a professional picture on your profile makes you 14 times more likely to make that valuable professional connection.But, there are simple mistakes many of us make either to our profile or in the way we connect with others that could hinder those chances. Whether you access LinkedIn from your work computer or tablet at home, it’s important to remember that while it is a social media site—LinkedIn content should be more professional and business-appropriate than any other platform. Check out the infographic below to avoid common LinkedIn mistakes (like using buzzwords or not customizing invitations) and ensure you have the most complete, professional profile possible.

Thank-you Quill and Ghergich & Co. for this excellent resource.

Click to Enlarge Image

How to improve your linkedin profile presense


LinkedIn’s Publishing Feature

Pulse is an area on LinkedIn where users have the opportunity to both share and read blogs about their expertise and interests while establishing their professional identity. This allows the content authors the ability to reach a wide potential audience.  There are several reasons why LinkedIn users should consider posting a blog on the professional platform:

  1. The content is added at the top of LinkedIn professional profile in Posts section. Blogs heavy in keywords can spark interest in a specific area to a future client or employer.
  2. Content is shared with your connections and followers.  If followers like or comment, their connections will view information in Home feed.
  3. Publishers can reach a different and potentially much bigger audience than just their connections on LinkedIn. Viewers not in your network can opt to follow you to receive updates when you publish next.
  4. The information is searchable both on and off of LinkedIn.
  5. Information creators can increase web site traffic by guiding readers to continue reading through a direct link to site with an action.

***  Make use of LinkedIn analytics tool for publishing platform. This tool allows authors to better track traffic that their posts receive to gage which topics are of most interest.

Linkedin Pulse

Toybrary Austin, a Resource for Parents in the Austin Area

Toybrary Austin was created to provide a positive, clean, welcoming environment in which children, parents, and teachers can interact and learn. The toy library operates much like a book library, only the items available for loan are toys, making it possible for parents to offer their children age-appropriate toys at each developmental stage without having to spend a lot of money or have a ton of storage space. Owner Liza Wilson has worked in education for the past 20 years, in settings from public school to Montessori to the French education system.  She also spent several years supervising student teachers and first year teachers, as well as working for Head Start.  Toybrary Austin stocks over 1200, beautiful, high-quality, educational toys for children ages 6 months through 5 years old. Many older children and parents can be found enjoying more challenging toys and games as well.

Parents can drop-in for our many special events, including concerts, puppet shows, teddy bear picnics, balloon twisting, story time, and even moms’ nights out. The space is divided into sections: a play area for kids, shelves of toys for checkout, and an enclosed room for birthday parties, workshops for parents, children’s classes, and other events. On October 20th from 6:30 PM to 7:30 PM, Monica Peña, founder of MUNDU Media, LLC will present at the Toybrary Austin “Getting You LinkedIn for Successful Results with a Winning Profile” for parents that are wanting to increase their online presence with today’s most popular business social network connecting professionals from all over the World.   To find out more, view

Linkedin  Toybrary

Growing Your IT Presence: LinkedIn & Website Concepts/Security/Trends

On Saturday, August 1stLife Coach Mediations, ADR will host  two facilitators that will enlighten and instruct attendees on:

  • How to efficiently increase business’ LinkedIn presence by Monica Peña of MUNDU Media
  • Website development, current trends, IT Security and effective programming languages by Nameir Majette of EIX Systems.

FACILITATORS:  Monica Peña and Nameir Majette.

Monica Peña is an enthusiastic entrepreneur who carefully provides strategies to market and move businesses and organizations to the forefront of audiences. Her award winning expertise in Social Media helps organizations and professionals minimize the time they spend in this continuous emerging social field of marketing.

Nameir Majette serves as Chief Operations Officer for MAKDA, Inc., a consulting firm specializing in technology, healthcare, and international development. He has over ten years’ experience working with hospitals, health plans, and physicians in over 30 states across the country.  In addition, Mr. Majette works closely with EIX Systems, an Austin-based IT consulting company, as their IT lead for healthcare and small business sectors.

This event will be held at the Life Coach Mediations, ADR offices located at 921 W. New Hope Dr., STE 601; Cedar Park, TX  78613  (512) 528-5301 or EMAIL:

RSVP today as space is limited:

Life Coach Mediations, ADR is and Alternative Dispute Resolution company specializing in (marriage, family, divorce, child support, employment, business and personal coaching, etc.) mediation.  Life Coach Mediations will be your advocate, mediator and source of support to assist you in becoming your best self.

onlineLife Coach Mediations, ADR   Monica Peña  Nameir M. Majette

LinkedIn Workshops In El Mundo Newspaper

Thank-you to El Mundo Newspaper for including the importance of LinkedIn for professionals and MUNDU Media, LLC in their October addition of the publication:

English Translation

Barbara Maldonado created her profile on the virtual network of professional contacts LinkedIn and kept her profile updated. She gave herself the task of participating in discussion groups. In just a couple of weeks someone noticed her potential and further viewing her profile it was realized that she was unemployed. After an exchange of information, Maldonado was given a job offer.

Yes, stories of how LinkedIn can become the path to success abound, but all depends on knowing how to take advantage of the social features. For this reason, MUNDU Media has organized the “Getting You LinkedIn for Successful Results”. The interactive workshop is aimed at business owners and professionals from all areas who seek guidance on the possibilities to network, connect with potential employers and clients, and even share experiences and knowledge with others in the same industry.

En Español

Barbara Maldonado creó su perfil en la red de contactos profesionales virtual LinkedIn y lo mantuvo actualizado. Se dio a la tarea de participar en grupos de discusión. En apenas un par de semanas alguien notó su potencial y al revisar su perfil se dio cuenta que ella estaba desempleada. Tras un intercambio de información, le hizo una oferta de trabajo.

Sí, historias de cómo LinkedIn puede convertirse en el camino al éxito sobran, pero todo depende de saber cómo aprovechar las ventajas que esta ‘red’ ofrece. Por esta razón, Mundu Media ha organizado el taller ‘LinkedIn para obtener resultados exitosos’, que será dictado el 22 de octubre totalmente en español. La actividad está orientada a dueños de negocios y profesionales de todas las áreas y pretende orientar sobre las posibilidades de hacer contactos, conectarse con potenciales empleadores y clientes, e incluso compartir experiencias y conocimientos con otras personas de la misma rama.


Linkedin mundo newspaper

Getting You LinkedIn for Successful Results!

By: Monica Peña   (@MUNDUmedia)

LinkedIn is today’s most popular business social network that connects professionals from all over the world. Its goal is to make people more productive and successful through networking with other people and organizations that share the same background or industry. With reports that LinkedIn has 21.4 million monthly unique U.S. visitors, more than 238 million members globally, including executives from every Fortune 500 Company, LinkedIn is the world’s largest professional network on the Internet. Its many features allow users to convey their personal branding message while growing their visibility in searches and staying connected to large networks and contacts.

I will be hosting Getting Your LinkedIn for Successful Results! workshop.

  • Discuss professional goals for best personal branding
  • Set time management and future strategy standards
  • Successfully complete LinkedIn profile for the ability to confidently maneuver through various features of the platform to increase visibility. 
Follow-up LinkedIn workshops will discuss in further detail Business Pages, Showcase Pages, and Groups.

For more detail and to register:

Workshops may be taken consecutively in the same month or one workshop each month. 

There is a limit to 15 registrants per class for best interaction. This is a hands on workshop, please bring lap top to optimize your time.



“Over the past decade, LinkedIn has become an essential personal branding tool. It has never been more important to build and maintain a stellar LinkedIn profile.” William Arruda, contributing writer at Forbes.

LinkedIn para obtener resultados exitosos!

LinkedIn conecta a profesionales de todo el mundo para que sean más productivos y exitosos. Con reportes que muestran que LinkedIn tiene 21,4 millones de visitantes mensuales solo en  los Estados Unidos de América y  más de 238 millones de afiliados a nivel mundial, incluyendo ejecutivos de  compañías Fortune 500, LinkedIn es la red de profesionales más grande del mundo en Internet. Sus múltiples funciones permiten a los usuarios transmitir su mensaje de sello personal, mientras favorece al  crecimiento de su visibilidad en la búsqueda y le permite estar conectado  a las grandes redes de contactos.

El debate será un desarrollo profesional interactivo en el que los participantes tendrán la oportunidad de:

• Completar su perfil con éxito.

• Navegar eficazmente  a través de las funciones de LinkedIn.

• Discutir las metas profesionales para un mejor sello  personal.

• Establecer tareas a realizar  y futuros estándares de estrategia.


Envíe un email a para mas información acerca del taller interactivo “LinkedIn para Obtener Resultados Exitosos!“


Five Ways to Avoid E-mail Clutter

By: Monica Peña   (@MUNDUmedia)

Keeping e-mails straight can at times be really challenging.  5 easy steps to reducing e-mail clutter are:

  1. Unsubscribe to newsletters that are not being read.
  2. Advise others from your e-mail groups to not reply to all when not necessary.
  3. Reduce the amount of e-mails sent.  If communication on a certain topic is going back and forth too many times, call the person for quicker results.
  4. Set up folders or labels to keep information organized.
  5. Adjust account settings on your online social platforms.



Quick Easy Steps to Adjust E-mail Settings on the Most Popular Platforms:


Click  at the top right of your homepage and select Settings.  In the left menu, click Notifications. Go to Email and click Edit. Choose if you want to receive all notifications or only notifications about your account, security and privacy.


You can change your email notifications on the Privacy & Settings page.  Move your cursor over your photo in the top right of your homepage and select Privacy & Settings. You may be prompted to sign in to your account to get to your settings. Click the Communications side tab next to the envelope icon near the left side of the page. Click the Set the frequency of emails link to select the emails you’d like to receive and how often you’d like them delivered.

Linkedin Groups:

Move your cursor over Interests at the top of your homepage and select Groups.  Click the group’s name.  Click the Information and settings icon near the top right.  Click Your settings.  Check or uncheck the box next to “Send me an email for each new discussion”.  To turn group digest emails on or off, check or uncheck the box next to “Send me a digest of all activity in this group”. You can also change the frequency of digest emails in the gray box.

Google Plus:

To turn email notifications on or off open Google+. Place your cursor in the top left corner for the Google+ main menu. Click  Settings.  Scroll down to the Receive notifications heading.  Click each heading to open each section. Un-check the boxes next to actions for which you do not wish to receive email notifications


Log in to Twitter.  Click on the gear icon and select Settings from drop down menu.  Click on Email notifications from the settings sidebar.  Check or un-check the notification boxes to reflect your email preferences.  Click Save changes. Your preferences are now saved!


Go to Account at the very top of the page. Select e-mail and notifications. Click on the group e-mails that need to be adjusted. Read the options. You can choose how often you receive reminders for your Meetups through the Email and Notification settings for each of your Meetup Group profiles.  You can choose to receive receive reminders As they are sentAt most once per day or not at all by choosing the Don’t send me reminders option.  At most once per day:  If you are in a Meetup Group with more than one Meetup scheduled for the same calendar day, you’ll received a rolled-up email reminder with all of that day’s scheduled Meetups.