Business Benefits to Posting on Social Media

Social Media benefits

It is really easy for a business owner to be told to add their business to several online platforms. With so many outlets, it is more important to have a good presence on a few social media sites than not being consistant on many of them.  After you have figured out the ideal cient/customer for […]

The importance of using Google My Business

Google My Business

A Google My Business Profile helps ensure that people find your business when looking for products and services like yours in their local area. Local search is an integral element of a comprehensive digital marketing campaign, and Google My Business is a huge and ever-growing factor. Your Google My Business listing shows searchers where and how to […]

Tips for Meetup success

Meetup success

Meetup is a social networking site that allows you to find and join groups related to your own personal interests. However, instead of just talking about these interests online, Meetup is used to organize offline and in-person meetings in your area. Whether you are a member of groups or an organizer there are ways you can […]

Images that grow your brand

Happy Person

Consistent images can make your brand. There are different factors that need be considered when creating and using images. The use of elements like bold colors, illustrations, unexpected photos, or photos of real people that match your target audience get the attention needed to grow your brand.  Consistency is key for your audience to recognize […]

Visual content for your social media

Visuals

With so much that users have to look through when scrolling their favorite social sites, it is almost impossible for brands to stand out if not paying attention to the visual factor. Consider how humans think. The human brain processes images 60,000 times faster than text. What that means is that half of the brain […]

Why have a strategy for your social media content?

Brand

Whether on LinkedIn, Facebook, Instagram, or any other social platform, it is important to have a strategy for your online presence. A strategy gives the brand a distinct and cohesive plan. Having a strategy influences how potential customers think of your company.  Consider the narrative, themes, visual identity and tone of voice of your content. […]

Don’t keep your Meetup group a secret

The Meetup platform announces new groups to members who have expressed interest in a certain range of topics. If you are an organizer, is that all you will have to do to get the word out about your group? Chances is that is not going to be enough to get people to join the group and […]

Want to reduce emails from Nextdoor Application

Nextdoor is a social networking service for neighborhoods.  This application can be good for users to know more of what is going on in their area and for business owners to find potential clients in their area that seek out recommendations for services the business owner offers. Like any other platforms the emails can get […]

Want to receive less or no emails from LinkedIn

Are you receiving too many emails from LinkedIn?  Want to minimize these messages? A few clicks and your email preferences can be adjusted on LinkedIn to either eliminate these emails or change the frequency on how many times you are receiving them. To manage types and frequency of email: Click the  Me icon at the top of […]

Alignable, The Local Business Owner Online Network

With over 1,000,000 meaningful relationships already established, Alignable is an online network exclusively for local business owners. Alignable members establish a personalized core network of trusted industry peers who align with their goals, needs and target customer base. Alignable is active in over 8,000 communities.  Members have the opportunity to meet fellow business owners nearby, network, generate […]