Facebook Uses Feedback to Adjust the News Feed Algorithm

The goal of Facebook News Feed is to show users the stories that matter most to them. Historically, the actions people take on Facebook of liking, clicking, commenting, or sharing a post are the main factors considered to determine what to show at the top of each user’s News Feed. But these factors don’t always […]

Need an Event Calendar on Your Website?

If you have ever contemplated adding an event calendar to your web site, these are four reasons why it may benefit you to add this feature: Displaying upcoming events can help future participants plan ahead by adding your next event to their schedule. Viewers can do their research for past events and see your proven […]

Ways to Grow Your Email List Using Facebook

There has been much discussion by users of Facebook on the algorithms for how posts are seen by few viewers for accounts that are not paying for social media platform’s marketing program. Despite the decrease in organic reach, Facebook is one of the best ways to make a great first impression on potential customers and […]

Successfully Promoting Your Next Event Online

You have picked the date, reserved the space, and created a dynamic agenda. Now it’s time to take the steps needed to successfully promote your event online and here is how: Strategize on a plan of action before getting started and adjust that plan according to results during the campaign. Spend some time observing other […]

Goal Setting for the New Year’s Marketing Efforts

By: Monica Peña   (@MUNDUmedia) When communicating the value of services or products to potential customers and clients, there are several things to keep in mind to make sure your company is always moving forward. Keep the consumer in mind. Efforts should always have the correct target audience. Be realistic. Make sure to create goals that […]