Use a keywords strategy for SEO success

When talking about online presence, Search Engine Optimization (SEO) is the most frequently used term. This is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. The key to success with this is content strategy and using keywords. Here are a few ways to accomplish this: Analyze what […]

Email Error Etiquette

That send button has been clicked, and you have realized there is an error to your email campaign. How do you respond?  What is proper etiquette to this type of mistake? Depending how and what was the error determines the next step. If and when the inevitable happens, know how to best respond to recover […]

Common email marketing campaign errors

It is the beginning of  the work week  and you are anxious to get  your newsletter out. Before clicking that send button, make sure to double check for errors. According to Boomerang, Mondays are when more errors are made in subject lines than emails sent on any other day. Check for these common email marketing mistakes: […]

Use Facebook Checkout to boost your Eventbrite ticket sales for upcoming event

Integrating Facebook Checkout with Eventbrite event helps organizers boost their  reach and convert people who are interested in Facebook Event into event attendees. This feature makes it easier for attendees to buy tickets without leaving the Facebook app. The result has been more complete checkouts with 20% more paid tickets and 2X more free tickets on […]

Selling tickets to your next event

Creating an effective social media campaign can mean the difference between having an audience or not to your next event. Knowing when and how to push information out on each platform is key to the marketing campaign. The first stage is making the announcement with colors that help brand the event and all the information […]

Connect Square payments to Mailchimp to sell directly from a landing page

Want to get started on selling your product before creating a more complex web site?  Sett up a full e-commerce store can be created on a Square account and connected to Mailchimp.  This can be a less costly and flexible solution to building a web site.  Just design a beautiful, branded landing page in Mailchimp, […]

Organize your contacts with tags on Mailchimp

Tags are labels or categories you can create on Mailchimp to help organize your contacts based on information the organizer has to communicate in a more customized way depending on who is on your list and different results. Tags took the place of previously segmented list created in Mailchimp. For the segmented list already created static, […]

Need to know how to add new contacts to Mailchimp?

Whether you have just one person that tells you they would like to receive updates from you or a list of contacts, here are quick ways to have them added to your Mailchimp audience list: 1.  One way is to lead them to your web site so that they can sign up themselves with a […]

Goal Setting for the New Year’s Marketing Efforts

By: Monica Peña   (@MUNDUmedia) When communicating the value of services or products to potential customers and clients, there are several things to keep in mind to make sure your company is always moving forward. Keep the consumer in mind. Efforts should always have the correct target audience. Be realistic. Make sure to create goals that […]