Why have a strategy for your social media content?


Whether on LinkedIn, Facebook, Instagram, or any other social platform, it is important to have a strategy for your online presence. A strategy gives the brand a distinct and cohesive plan. Having a strategy influences how potential customers think of your company.  Consider the narrative, themes, visual identity and tone of voice of your content. […]

Who should receive your LinkedIn Recommendation requests?

We already know the importance of  LinkedIn Recommendations , but now we have to consider from who to request a LinkedIn recommendation. LinkedIn allows users to write a recommendation only to 1st-degree connections. Who can best vouch for your skills, how well you are at working important tasks, and your character? Consider the below four […]