Facebook pages are the main feature that a business can use on Facebook to build a free digital presence. Once you know the page is complete with the essentials: a profile photo, about section, Page username, and an action button, it is important to create posts that are relevant to your target audience. Below are some free ways a business can share a Facebook Page:
Join or create groups using the Facebook page. Interaction is key to being noticed. Create shareable information for your page and press the share button to the posts onto your groups.
Share your page outside of Facebook. Create signage for your brick and mortar, vendor book, or event that invites people to follow your page. Add the information on newsletters and other customer touch points.
Invite friends and share the Page to the News Feed. Be sure to invite your Facebook friends. Create shareable information for your page and press the share button to the posts onto your personal profile.