Live 2 Lead ATX with Simon Sinek

You are invited to attend Live 2 Lead ATX . This information-packed half-day event is a leadership development experience designed to equip you with new perspectives, practical tools, and key takeaways on October 7th from 7:30 AM to 12:30 PM. If interested in attending, register at­ To receive 40% off registration, enter the discount code of: Leadership

Listen to Simon Sinek, Optimist and author, leadership authority on Leaders Eat Last.


Simon Sinek is an unshakable optimist. He teaches leaders and organizations how to inspire people. With a bold goal to help build a world in which the vast majority of people go home every day feeling fulfilled by their work, Simon is leading a movement to inspire people to do the things that inspire them. A trained ethnographer, he is the author of two books: the bestselling Start With Why: How Great Leaders Inspire Everyone to Take Action and Leaders Eat Last: Why Some Teams Pull Together and Others Don’t. He is best known for popularizing the concept of Why and for the talk he gave on the subject on

Leaders Eat Last, Simon Sinek

Objective: Understand how to create an ideal environment in which people can be at their best.

Content:  When the conditions in our organization are right, we naturally trust each other and cooperate. But when leaders neglect the environment in which people must work, politics, silos, cynicism and self-interest prevail. The best leaders know how to build those conditions and the best organizations are the ones in which people work together to confront danger and seize opportunities. Simon will explain what it takes to create an environment in which people work as they were designed – together. It is under these conditions we are at our natural best.

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