Keywords are essential to a LinkedIn Profile as your profile will be easily searchable and helps with personal branding. LinkedIn recommendations builds a strong reputation. There are a couple of reasons why it is important to incorporate keywords into your LinkedIn Recommendation Request. This is why:
- Make it as easy as possible for the person receiving the request to write one. Be specific with experiences while including the words so they have a better understanding what you are looking for in a recommendation.
- If you incorporate keywords into your request, you have a higher probability the words will be used. Having someone else use your keywords when writing a testimonial about you, reinforces your brand.