Business Benefits to Posting on Social Media

It is really easy for a business owner to be told to add their business to several online platforms. With so many outlets, it is more important to have a good presence on a few social media sites than not being consistant on many of them. After you have figured out the ideal cient/customer for […]
How to prepare for a panel job interview

Preparing for a panel job interview involves similar steps as preparing for a one-on-one interview, but with the added challenge of facing multiple interviewers. Here are some tips to help you prepare for a panel interview: Research the panelists: If you know who will be on the panel, research each interviewer’s background and role within […]
Free ways a business can share their Facebook Page

Facebook pages are the main feature that a business can use on Facebook to build a free digital presence. Once you know the page is complete with the essentials: a profile photo, about section, Page username, and an action button, it is important to create posts that are relevant to your target audience. Below are […]
Tips to getting mentally prepared for a job interview

Preparing yourself mentally for a job interview is important for boosting your confidence and performing well. Here are some tips to help you get mentally prepared: Research the company: Gain a thorough understanding of the company’s background, culture, values, and recent news. This knowledge will help you align your answers with the company’s expectations and […]
SMART Goals for your business

Smart goal stands for acronyms specific, measurable, attainable, relevant, and time. The Smart Goal process provides a frame where you can create a long term goal. These goals provide a time limit for you to work on the same goal. By doing this business’ are 70% more successful in achieving their goals thanks to regular […]
Ways to promote your next event using Eventbrite

Are you trying to plan a product or service launch? Do you want to offer workshops in your industry? Consider using Eventbrite as a tool to promote your upcoming event. Eventbrite Boost is the all-in-one marketing platform designed for event creators. Eventbrite Boost makes it easy to reach new people, engage your fans and followers, […]
Why Segment Your Newsletter List?

Are potential customers for your product or services receiving emails that seem to be communicating directly to them? If not, you may want to consider segmenting your email list so that the message you are sending out is more personalized. If you get your email marketing segments right, your customers will receive relevant emails packed […]
Invite your connections to follow your LinkedIn Page

LinkedIn Pages allow LinkedIn members to discover and connect with individual companies and learn more about each organization’s brand, products or services, career opportunities, and more. LinkedIn Company Pages were developed to give your company a home base and reach your audience on the network. Super Admins to the pages can view analytics and create […]
Avoid your newsletters from going to spam folders

Newsletters are one of the most powerful digital marketing tools you can use since it allows you to communicate directly with your prospects and customers in a personalized way by serving valuable content and relevant promotions straight to their inboxes. Make sure you are taking advantage of this tool and the emails are not going to […]
Creative ways to spread the word about your business

There are several ways you can start spreading the word about your business. Reach out to professional partners and ask if you can write guest posts for their blogs. Think about organizations that your ideal client may be a part of. Then contact organizers if you can do a free workshop. Publish content on social […]