Cómo conseguir clientes a tu negocio, !Ya! con Amhigas Hispana

Me invitaron a hablar para el grupo de mujeres en Austin Amhigas Hispanas este mes sobre cómo encontrar más clientes. Hablamos de lo siguiente Defina su público objetivo. Mejore su presencia en línea escuchando a su cliente y aprovechando las plataformas de redes sociales para interactuar con clientes potenciales Crear conciencia de marca. Aproveche las […]

Business Benefits to Posting on Social Media

Social Media benefits

It is really easy for a business owner to be told to add their business to several online platforms. With so many outlets, it is more important to have a good presence on a few social media sites than not being consistant on many of them.  After you have figured out the ideal cient/customer for […]

Free ways a business can share their Facebook Page

Facebook pages are the main feature that a business can use on Facebook to build a free digital presence.  Once you know the page is complete with the essentials:  a profile photo, about section, Page username, and an action button, it is important to create posts that are relevant to your target audience. Below are […]

Why Segment Your Newsletter List?

Email Segmentation

Are potential customers for your product or services receiving emails that seem to be communicating directly to them? If not, you may want to consider segmenting your email list so that the message you are sending out is more personalized. If you get your email marketing segments right, your customers will receive relevant emails packed […]

Invite your connections to follow your LinkedIn Page

LinkedIn Biz page invite

LinkedIn Pages allow LinkedIn members to discover and connect with individual companies and learn more about each organization’s brand, products or services, career opportunities, and more. LinkedIn Company Pages were developed to give your company a home base and reach your audience on the network. Super Admins to the pages can view analytics and create […]

The importance of using Google My Business

Google My Business

A Google My Business Profile helps ensure that people find your business when looking for products and services like yours in their local area. Local search is an integral element of a comprehensive digital marketing campaign, and Google My Business is a huge and ever-growing factor. Your Google My Business listing shows searchers where and how to […]

Tips for Meetup success

Meetup success

Meetup is a social networking site that allows you to find and join groups related to your own personal interests. However, instead of just talking about these interests online, Meetup is used to organize offline and in-person meetings in your area. Whether you are a member of groups or an organizer there are ways you can […]

Images that grow your brand

Happy Person

Consistent images can make your brand. There are different factors that need be considered when creating and using images. The use of elements like bold colors, illustrations, unexpected photos, or photos of real people that match your target audience get the attention needed to grow your brand.  Consistency is key for your audience to recognize […]

Visual content for your social media


With so much that users have to look through when scrolling their favorite social sites, it is almost impossible for brands to stand out if not paying attention to the visual factor. Consider how humans think. The human brain processes images 60,000 times faster than text. What that means is that half of the brain […]

Why have a strategy for your social media content?


Whether on LinkedIn, Facebook, Instagram, or any other social platform, it is important to have a strategy for your online presence. A strategy gives the brand a distinct and cohesive plan. Having a strategy influences how potential customers think of your company.  Consider the narrative, themes, visual identity and tone of voice of your content. […]